Web marketing & development strategies proven to get results.

Marketing technologies and automation are proving effective at bringing together the most effective web marketing & development tactics: search engine, organic search, social media, content and email marketing.

Social media’s power to drive campaign success into uncharted territory has resulted in a massive shift in web marketing. The best marketing campaigns have capitalized on the elements that make content shareable on social media.

Content Marketing

Google says:
“Provide high-quality content on your pages, especially your homepage. This is the single most important thing to do.

If your pages contain useful information, their content will attract many visitors and entice webmasters to link to your site.

In creating a helpful, information-rich site, write pages that clearly and accurately describe your topic. Think about the words users would type to find your pages and include those words on your site.”

Need to say more?
We will focus on creating informative content or re-write yours. This is where the opportunity to build search engine authority is the greatest for any type of business.

Search Engine Marketing (SEM)

It is paid advertising using PPC (pay-per-click) ads such as on Google, YouTube, Facebook, Twitter, Pinterest and others.

We will write the ads for you and run your campaigns.  You can set a daily spending amount as low or as high as you want, and you can pause your campaigns any time you wish to.

E-mail Marketing

is one of the best ways to engage potential and existing customers. Send them information, promotions, etc…to encourage them to go back to your website.

This should be done on a weekly basis so your subscribers do not forget about your company.

Press Releases & Articles

Submitting press releases and articles online is a great opportunity to present yourself as an expert in your field. They can also boost your site traffic as they include a link back to your website.

We will submit press releases and articles to high traffic PR and article submission websites to ensure maximum exposure for your business and brand. View a PR example.

Location-based Marketing

If you are a local business providing products and/or services to your area only, we will optimize and market your website to that region, state and city.

We will also list your website in local online directories which will give added online visibility.

Not catering to the Millennials yet? You might be missing out on an enormous opportunity.

There are 80 million Millennials in the USA today, representing about 1/4 of the entire population. Being the largest generation, they will have the biggest buying power than any other generation by the year 2017.

  • Who are the Millennials? – Also known as the “Generation Y”, they were born between 1980 and 2000. They are far more comfortable using technology and the Internet than any other prior generation.
  • How do they use Technology & Social Media – They are on the go, smartphone in hand. They will expect you and your business to be technology oriented. They will use their smartphone to search for your Web credentials, so be sure to give them what they are looking for, including an active business Facebook page, a mobile-friendly website with testimonials and positive reviews on Google, Yelp and other review sites. A lack of social media presence makes your business irrelevant to Millennials.
  • How do they differ from previous generations? They are not interested in a 20 minute sales pitch. Everything you say will be verified within seconds with a simple Google search. They fast-forward through commercials if they are watching a TV at all. They are more interested in reviews than ads. They are about “enjoying an experience” rather than “acquiring” stuff. Offer them a rich, valuable, easy, visually pleasing online experience in order to retain their attention and gain their loyalty.
  • How to target the Millennials? – Be true. They like a strong, emotional story. Hear them, acknowledge of the problem, offer them a solution. Be where they are and listen to them: social media sites, blogging sites such as Technorati. Communicate with them: They like to participate. Ask them to rate your products/services (according to Bizrate Insights, Millennials look at store ratings before they even hit your website), post comments and share with their friends.

My website looks awesome! You did an outstanding job on this! You were really fantastic to work with, and your suggestions and design ideas were what made this whole process definitely worth it. I can't say enough good things about how it went, and the final product.

Jim K. Design9 - Jupiter, FL

Catherine Simms provides in-depth knowledge of web design, website set-up and search optimization, with unrivaled personal and professional customer service. Exceptional at trouble-shooting technical issues, and providing valuable e-commerce insights. Highly recommended.

Robert H. GCUSA - New York, NY

Our web presence has increased a great deal since we hired Web Dezine It! From no where to be found online, we are now showing on the first pages of search results for our main keywords... A well-designed website combined with a SEO campaign has brought us many new customers. We cannot thank you enough!

Stephen S. BDR - Stamford, CT

It was a really collaborative process - Catherine wasn't afraid to tell us when she thought something should look or sound different - and she was right 99% of the time! I'd rate Catherine at the top on creativity, timeliness, collaboration, and technical knowledge. She did a fantastic job!

Paula H. Gosaver - Stamford, CT